A Skincare D2C Brand Caught a Revenue Spike and Doubled Down in 24 Hours

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The Problem

The brand runs aggressive Meta campaigns — cycling between offer and non-offer creatives. But their reporting was reactive. They'd notice a revenue spike or drop 2-3 days after it happened, losing the window to either scale what's working or kill what's not. Their offer vs. non-offer spend allocation was another pain point. They knew OFFER campaigns and NON-OFFER campaigns behaved differently, but splitting and comparing performance manually across dozens of ad sets was tedious. Nobody on the team wanted to own the spreadsheet.

The Problem

How They Use Predflow

Growth team checks Predflow multiple times a day for real-time pulse checks:

"We are seeing a spike in revenue — which state or city is causing this spike in last 3 days?"
"OFFER ads spend vs non-OFFER ads on Meta for yesterday — give me spend and ROAS"
"What is the share of organic and paid revenue for last 7 days, day on day?"
"Last 7 days vs previous 7 days — which SKU dropped and which got scaled?"
"Which SKU dropped and which got scaled in last 7 days, day on day?"

Growth team checks Predflow multiple times a day for real-time pulse checks:

"We are seeing a spike in revenue — which state or city is causing this spike in last 3 days?"
"OFFER ads spend vs non-OFFER ads on Meta for yesterday — give me spend and ROAS"
"What is the share of organic and paid revenue for last 7 days, day on day?"
"Last 7 days vs previous 7 days — which SKU dropped and which got scaled?"
"Which SKU dropped and which got scaled in last 7 days, day on day?"

"We're a small team — just two of us handling all of marketing. Before Predflow, we'd outsource campaign analysis and wait days for a report. Now I literally ask 'which regions should I target?' and get a data-backed answer with our own Shopify data in minutes. Our first regional campaign hit 5x ROAS."

Marketing Lead

Frequently Asked Question

What is Predflow?

Does Predflow work with Meta and Google Ads?

Is there a Predflow Shopify app?

How is Predflow different from Meta Ads Manager or Google Ads dashboard?

Can Predflow detect creative fatigue?

Does Predflow support multi-touch attribution?

How quickly can I get started with Predflow?